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George Arodi: The man who has lifted Uganda Baati from 8 straight years of losses to 400% growth in profitability

By Executive Editor

George Arodi, the Managing Director of Uganda Baati may appear simple and humble in the eyes of the public but very aggressive in offering strategic guidance and leadership leading to profitability.

Arodi joined Uganda Baati in 2017.

8 years to 2017, Uganda Baati was making losses.

However, since his appointment.

The roof sheets giant is into 400% growth in terms of profitability.

The company continues to invest, putting out products after another.

Late last year, Uganda Baati launched Orientile. Just recently, the company launched Lifestile, a high-end roof sheet. The latest product followed an investment of Shs 15 billion in the plant.

A source of course tells us that part of Arodi’s success is attributed to Dr. Alan Shonubi, being his Board Chairman.

Arodi previously served in Kenya with Mabati Rolling Mills Ltd, a member of SAFAL group as Exports Manager.

In general, Arodi has over 28 years of experience in the steel sector.

Who is a Arodi?

Arodi is a graduate of the University of Nairobi with work experience spanning several years. He started his career with a flagship company within the Safal Group family, Mabati Rolling Mills Ltd (MRM) in Kenya, as an Exports Officer. For 17 years, he grew through the ranks, holding various positions, till he was appointed the Exports Manager in 2007. In 2011, he was privileged to work with another Safal Group company- Ethiopian Steel Ltd, as Head of Business and Director for a period of 6 years between 2011 and 2017 when he joined Uganda Baati.

What his LinkedIn profile says

I am a Results-driven Chief Executive Officer with more than 22 years of experience in both Local and International Sales, Strategic Planning, Logistics, Competition Analysis, Team Leadership, Customer Relationship Management, Business Development, Product Management, and Business Environment interventions (including Trade and Tax).
I possess great experience in managing B2B and B2C business relationships; A keen analyst with good communication, negotiation, and relationship management skills. Good exposure in liaising with Government agencies and business partners; I possess great flair in people management skills, including developing talent, coaching, and demonstrated ability in working in a multicultural environment.


“George is a brilliant and gifted Business Head who really understands how to get the best out of people. His biggest strength is his ability to deal with conflicting priorities in high-pressure situations. He never loses his cool which is one of the reasons he stands out as a leader. What really impressed me most about George is just how polished he is when presenting to large groups of people and of course his crisp neat suits. He knows how to manage expectations and his knowledge of the market plus his wealth of experience are his biggest drivers,” Fahranaz Esmail Waliji on LinkedIn

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